Sony 75” Class BRAVIA XR X90K 4K HDR Full Array LED with Smart Google TV XR75X90K- 2022 Model

Real-life picture with enhanced contrast

Make movies and games come to life with the immersive detail and contrast of Full Array LED powered by the intelligent Cognitive Processor XR. See billions of accurate colors each reproduced with the subtle differences of the real world with XR Triluminos Pro. And XR Contrast Booster 10 further enhances the dynamic range of the picture bringing out the beauty in everything you watch.

Next generation picture and sound with Cognitive Intelligence

See how real your entertainment becomes and experience immersive depth and lifelike picture quality powered by Sony’s intelligent Cognitive Processor XR™. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye boosting color contrast and clarity bringing astounding realism to your content.

• Intelligent TV processing – The Cognitive Processor XR understands how humans see to deliver intense contrast with deep blacks, high peak brightness, and natural colors.
• Full Array LED contrast – Precisely controlled backlighting delivers deep black, high peak brightness and is further enhanced by XR Contrast Booster 10 for real-life depth and detail.
• Wide spectrum of colors – Rediscover everything you watch with billions of accurate colors and see impressive picture quality that is natural and beautiful, enhanced by XR Triluminos Pro.
• Premium smart TV – Google TV with Google Assistant organizes your favorite content all in one place. Stream from Netflix, Disney+, Apple TV, HBO Max, Peacock and many more. Also, stream from your Apple device with AirPlay 2 support.
• Movies included with BRAVIA CORE – Bring the cinematic experience home. Enjoy streaming included high-quality 4K UHD quality movies with the BRAVIA CORE app, exclusively on select Sony TVs.
• Enhanced entertainment – Experience immersive and engaging cinematic content as the creator intended with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode.
• Perfect for PlayStation® 5 – Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation® 5 to improve gaming picture quality.
• Features specified in HDMI 2.1 – Get the advantage in high-performance gaming on BRAVIA XR TVs with HDMI 2.1 features such as 4K/120 VRR, and ALLM.
• Enhanced audio – With Acoustic Multi-Audio and Dolby Atmos support, hear true immersive audio with two sound positioning tweeters in addition to traditionally placed TV speakers.
• Pairs perfectly with Sony soundbars – Acoustic Center Sync synchronizes BRAVIA XR TVs speakers with select soundbars to reinforce the center speaker channel for fuller, more immersive sound.
• Intelligent motion handling – See blur-free picture quality in fast-moving sports and action-packed movies powered by XR Motion Clarity.
• Upscale all your content – Bring back lost texture and detail and see all your content upscaled to near-4K resolution with XR 4K Upscaling.
• Multi-position stand – Beautifully designed to complement your unique viewing experience, offering two variations of flexibility – standard low-profile setting for immersive viewing or raised to accommodate a soundbar.
• Compatible with optional BRAVIA CAM (sold separately)– Video chat with friends and family, use gesture controls, and allow Ambient Optimization Pro to automatically adjust picture and sound according to your room environment.